GUIDES
Last updated: 20 October 2026HOW WE WORK
Before choosing an agency, people most want to know: who owns the content, how does licensing work in hybrid production, how many revisions are included and how is payment made? This page answers those questions plainly.
01In short
- Delivered content belongs to the brand, with no time or channel limits.
- On request, hybrid production images are licensed to the brand exclusively.
- When real models are used, a contract, consent and a KVKK (privacy) form are signed.
- Every job includes 2 rounds of revisions.
- The service fee is paid up front; invoices are issued in the name of the sole proprietorship’s owner, Can Bilgin.
02Usage rights for delivered content
The content we deliver after shooting, design and hybrid production belongs to the brand. The brand can use it on its website, in e-commerce, advertising, social media and any other channel, with no time or usage limits.
03Showing work in our portfolio
To show our work on our own website and social media, we get the brand’s permission. Work without permission does not appear in the portfolio.
04Licensing in hybrid production
In hybrid production we combine real shooting and AI-assisted generation under human control; for the process, see our hybrid production guide. For clients who request brand-specific licensing, the images produced are licensed to the brand and cannot be used by any other brand.
05Real models
When a real model is requested, a contract is made with the model. Their consent is obtained, a KVKK (privacy) form is signed and their fee is set up front. This puts the use of the images on a written basis for both the brand and the model.
06Revisions
Every job includes 2 rounds of revisions. Sending your feedback together makes the rounds more efficient.
07Payment and invoicing
- The service fee is paid up front.
- Lørrdag operates as a sole proprietorship; invoices are issued in the name of the owner, Can Bilgin.
- For ad management, the ad budget is separate from the service fee and is paid directly to the ad platform. For details, see the first 6 weeks of ads.
08What to ask any agency
Whichever agency you choose, ask for these in writing at the proposal stage: who owns the content and any usage limits, the licence for AI-generated images, permission and consent documents when real models are used, the number of revisions, the payment plan and the name on the invoice. For more questions, see our 10 questions when choosing an agency guide. For sector-specific planning, see shoots for fashion brands and shooting and social media for small brands.
09Frequently asked questions
For how long and where can I use the delivered images and videos?
Delivered content belongs to the brand; you can use it anywhere, with no time or channel limits.
Will AI-generated images in hybrid production belong exclusively to me?
If you request brand-specific licensing, the images are licensed to your brand and cannot be used by any other brand.
How do permission and payment work when a real model is used?
When a real model is requested, a contract is made with the model; consent is obtained, a privacy (KVKK) form is signed and the fee is set up front.
How many revisions do I get?
Every job includes 2 rounds of revisions.
How do payment and invoicing work?
The service fee is paid up front. Lørrdag operates as a sole proprietorship; invoices are issued in the name of the owner, Can Bilgin. The ad budget is separate from the service fee and is paid directly to the ad platform.
CONTACT
LET'S TALKPROJECTS.
- info@lorrdag.com
- +90 553 523 12 22
- OFFICE
- Moda, Kadıköy